The superstar strips down for the the brand’s latest ad, shot by Mario Sorrenti
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“The vibe is infinite.” Calvin Klein has tapped global superstar Bad Bunny for its new spring underwear campaign. In the brand’s new promo, which launched today, Benito strips down and dances in his Calvin Klein boxer-briefs, as his own track “EoO” plays in the background.
“Do you have your Calvin’s on?” Bad Bunny asks towards the end of the Calvin Klein clip, before zipping up his jeans.
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Calvin Klein Icon Cotton Stretch Underwear
Shot by Mario Sorrenti, Bad Bunny’s new Calvin Klein campaign sees the Puerto Rican icon rocking a pair of the label’s Icon Cotton Stretch underwear.
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“I had a whole routine focused on my physique and getting into the best shape for this campaign,” Bad Bunny told GQ in an interview about the Calvin shoot. “I was eating super clean and training as much as possible.”
See Bad Bunny star in Calvin Klein’s latest campaign shoot, which features the star’s song “EeO,” from his latest LP Debí Tirar Más Fotos, above, and see more photos and shop pieces from the collection, below.
Calvin Klein
In just a few months, Bad Bunny will headline his upcoming residency at the “El Choli” Coliseo de Puerto Rico from July to September, playing 30 shows in support of his sixth studio album.
“I enjoyed it a lot, but at the same time, it also went by so fast,” Bad Bunny told Rolling Stone about making Debí Tirar Más Fotos earlier this year. “That’s why I think I’m going to keep recording songs — I don’t have to release them. But sharing ideas, watching kids play and enjoy music, it was so beautiful that I’d do that every day. I’d go to the studio every single day to make a new song.”
See more from Bad Bunny’s Calvin Klein campaign now at CalvinKlein.us.
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